Successful Kickstarter Dos and Don’ts [CASE STUDY]
Achieving a successful Kickstarter is hard. Just ask Finn Beazlie, Casey Carlin or Jake Federico of indie studio Whole Hog Games. In 30 days, Whole Hog Games exceed it’s Kickstarter funding goal of $12,500 to support its first title, Full Bore. However, for this team, Kickstarter became more than a means of funding. It taught the three how crucial marketing is for not only a successful Kickstarter, but any indie success.